Courses

Courses taught

- COR 101 Cortland Experience - SPM 100 Computer Applications - SPM 227 Stadium and Arena Management - SPM 287 Fantasy Sports & Video Gaming - SPM 320 Sport Entrepreneurship - SPM 335 Information Technology in Sport - SPM 435 Applied Information Technology in Sport - SPM 440 International Sport Enterprise - SPM 466 Strategic Management in Sport Organizations - SPM 635 Information Technology in Sport - SPM 655 Sport Event Management

Course descriptions:

COR 101 Cortland Experience

(F) A seminar designed to facilitate the intellectual and social integration of first-time college students into the academic community at SUNY Cortland. (1 cr. hr.)

SPM 100 Computer Applications

(A) Computing applications in various academic disciplines; topics include operating systems, word processing, spreadsheets, graphics, database, communications, the Internet, current topics and a brief introduction to computers and their impact on society. Sport management majors or permission of the department. Not open to those with credit for CAP 100. Also listed as CAP 100. (3 cr. hr.)

SPM 227 Stadium and Arena Management

(C) Devoted to teaching students how to supervise, market, finance, schedule and administer stadiums and arenas. Deals in areas of maintenance, daily operations and contracting of the building. (3 cr. hr.)

SPM 287 Fantasy Sports and Sport Video Gaming

(B) An interactive look at how the billion-dollar fantasy sports and sport video gaming industries are revolutionizing the way sport is presented in a digital medium for profit, strategy and fun. Students will actively test, compare and evaluate sport gaming products over the course of the semester. (3 cr. hr.)

SPM 320 Sport Entrepreneurship

(C) A detailed analysis of the management and marketing of sporting goods companies and sport retail businesses including e-commerce in sport-related enterprises. Students will study trends, display, target marketing, marketing demographics, customer service, and the basic functions of selling and managing a retail business operation. Purchasing, inventory control, cost and price analysis, supplier relationships, offshore procurement, and quality and ethical considerations will be examined. (3 cr. hr.)

SPM 335 Information Technology in Sports

(A) A comprehensive investigation of the current applications of information and communication technology and database management utilized in sport organizations within the intercollegiate, professional and international segments of the sport industry. Students will use common database, spreadsheet and proprietary software used within the industry to analyze and solve management problems. Prerequisite: CAP 100. (3 cr. hr.)

SPM 435 Applied Information Technology in Sport Management

(A) Theoretical and practical knowledge of the application of sport-specific information technology involving digital video, databases, Web design and graphic design. Students will be trained to use proprietary industry software as provided to the Sport Media and Technology Learning Center. This course leads to certification in various industry-related software packages that may include one of the following tracks: Web and graphic design, digital video editing and analysis, video display systems and ticketing operations. Prerequisite: SPM 335. (3 cr. hr.)

SPM 466 Strategics Management in Sport Organizations

(A) Investigates the skills and knowledge applicable to the process of planning for an organization’s future, including a focus on contemporary issues. Key elements of policy development and strategic planning will be considered including the roles of mid- and top-level managers, strategy formulation, ethical and environmental analysis, and strategy implementation. Senior status. Prerequisite: SPM 275. Fulfills: LASR; PRES. (3 cr. hr.)

SPM 440 International Sport Enterprise

(B) Focus on the globalization of sport with an emphasis on the organization, governance and management of international sport, including the Olympic and Paralympic Games and FIFA World Cup. Comprehensive investigation of the structural and cultural environments that multi-national organizations and corporations must consider in conducting business in foreign markets. Major semester-long project includes the development of a bid document proposal to host a major international sport. Fulfills: LASR. (3 cr. hr.)

SPM 635 Information Technology in Sport Management

(F) A comprehensive investigation of the current applications of information and communication technology and database management utilized in sport organizations within the intercollegiate, professional and international segments of the sport industry. Students will use common database, spreadsheet and proprietary software used within the industry to analyze and solve management problems. (3 cr. hr.)

SPM 655 - Sport Event Management

(A) An overview of all the theoretical and practical elements involved in planning, organizing, staffing, marketing and implementing a sports event and managing related facilities. Particular attention is focused on human resources, fiscal and risk management, including security and insurance. Examination of cases of different types of events that occur in different environments under variable financial constraints. (3 cr. hr.)